Dunnes Stores Launches Autumn Collection with New €35 Dress

Dunnes Stores has unveiled a new autumn collection that has quickly captured the attention of shoppers. The Gallery Elsa Printed Tunic Dress, priced at just €35, is now available both in-store and online, leading to a surge in demand from fashion enthusiasts eager to refresh their autumn wardrobes.

The dress features a floral print, elasticated cuffs that gently gather the sleeves, and a self-tie waist that allows for a customized fit. A delicate frill detail above the hem adds a feminine touch, making it suitable for various occasions. Available in sizes 8 to 20, this versatile piece can be styled effortlessly with tights and boots for office wear or dressed up with heels for an evening out.

Influencer Highlights New Arrivals

In addition to the tunic dress, social media influencer Tara, known for her fashion insights under the handle @littlemourneblog, showcased other seasonal pieces that are perfect for the transition from summer to autumn. In a TikTok video, Tara highlighted the Dunnes Stores ‘Michigan’ Half Zip Tracksuit Sweatshirt, retailing at €15.

Tara described the sweatshirt as “gorgeous” and emphasized its practicality and comfort. It features a high neck with a zip option, long sleeves, and bold lettering on the front. She encouraged her followers to explore more outfits that are both fun and suitable for various occasions. The matching bottoms for the sweatshirt are available for just €10, making it an appealing casual ensemble.

Another item Tara tried on was the Dunnes Stores Active Fleece in a vibrant pink shade. She praised its softness and comfort, stating, “it’s just perfection” for running errands or going for a casual walk, showcasing the brand’s commitment to stylish yet functional clothing.

Dunnes Stores: A Legacy of Value

Founded in 1944 in Cork, Dunnes Stores has a rich history of providing quality clothing at affordable prices. The original store on Patrick Street quickly became a hit, leading to a shopping frenzy that required police intervention to manage the crowds. Over the decades, the retailer expanded its offerings, starting with groceries in the 1960s, and now boasts a diverse range of products sourced from both local Irish suppliers and international markets.

Dunnes has grown significantly since its inception, now operating 142 stores and employing 15,000 people across Ireland and beyond. The first store in Dublin opened in 1957, and the retailer has continued to expand into Northern Ireland, Spain, Scotland, and England.

As Dunnes Stores continues to evolve, the launch of the new autumn collection signifies its ongoing commitment to providing fashionable, affordable clothing for all occasions, appealing to a broad customer base. The excitement surrounding the latest arrivals reveals the brand’s ability to resonate with both loyal shoppers and new customers looking for quality and style.